Church Road wines from the Hawkes Bay in New Zealand are created by artists, scientists and craftspeople. Their most premium wines TOM, One and Grand Reserve needed a brand identity to live in above & below the line comms across New Zealand, Australia and China. Rich in textural detail and blended colours, the design encapsulates the artistry so integral to the way Church Road makes wine.

In China, the campaign drove a sales increase by 184% YOY.

Live from Sep 2022